Every year over 400 million gallons of water are wasted to dilute laundry detergents. More water means more plastic wasted on giant plastic bottles that eventually find their way to landfills. This stuff is also from Target for $7.99 and its super concentrated creating less wasted space and dilution. I love it. It cleans my stuff just as well as Tide. It also is nontoxic and biodegradable.
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